Company has come up with a new way to make things freeze faster.

It’s true that most of us are tired of waiting for water to freeze or loathe the awful odor that ice cubes absorb from the refrigerator. However, this is set to become a thing of the past thanks to an incredible new freezing tech known as FreezTHAT.

It is a flexible ice cube tray that freezes treats in less than ten minutes; that’s shorter than a decent shower. The tray is structured in a unique triangular design, and has a thermal-conducive silicone over an internally sealed cooling gel. This cooling liquid store up coldness from the freezer and swiftly discharge it back into the tray, thereby freezing treats in a flash.


Apart from its freezing capabilities, this futuristic tray is dishwasher-safe, stackable and enables you to release treats with a gentle twist. It obviously works with a host of treats including fruits, juice, herbs and even hot coffee.


The Seattle-based kitchen company, THAT!, behind this inventive concept is presently raising funds through Kickstarter to begin mass production.